CASE STUDY

Visualizing health insights for personalized care

Empowering a fortune 100 healthcare leader with advanced analytics for improved health outcomes

Project Overview

A Fortune 100 Healthcare Company partnered with MicroAgility to:

Develop an intuitive health dashboard in Tableau to enhance personal health and campaign success.

Our client is a Fortune 100 healthcare leader, serving millions across its network of pharmacies and health services.

They are committed to leveraging technology to deliver high-quality, personalized, and affordable healthcare. Their mission is to help people navigate the healthcare system and their personal health care by improving access, lowering costs, and improving health outcomes.

The stats of our client

100+ Million People Served

9,000+ Retail Locations

4+ Billion Prescriptions Filled Annually

THE Fact

In 2024, 89% of healthcare providers cite data visualization as crucial for improving patient outcomes and operational efficiency

The Core Problem We were tasked with

The problem:

Our client needed a solution to visualize and analyze health data for better decisions and improved outcomes.

  1. Existing systems lacked intuitive visualizations of key health metrics, making it difficult for individuals to understand and manage their health.
  2. Healthcare campaign effectiveness was challenging to track and measure across multiple programs and channels.
  3. There was a need for real-time insights into prescription fill rates and medication adherence to improve patient care.
  4. Personalized health recommendations were not effectively delivered based on individual health data and trends.

Key Stats

Additional challenges to overcome

01

Ingesting data from 10 sources was challenging due to varying formats and structures.

02

Creating visualizations that are informative for healthcare professionals and clear for patients.

03

Developing a scalable dashboard solution that could adapt to evolving healthcare metrics and KPIs.

04

Ensuring the solution could provide actionable insights across various health conditions and demographics.

In a nutshell

The challenge was multifaceted

MicroAgility needed to leverage Tableau's capabilities to create a comprehensive Health Advisor dashboard, visualizing complex data, tracking campaign effectiveness, and providing personalized health insights to improve outcomes.

Implementing the Solution

The solution:

We designed and implemented Tableau dashboards to visualize key health metrics and campaign performance.

Our team created intuitive visualizations for member enrollment trends, prescription fill rates, and medication adherence patterns. We developed interactive features allowing users to drill down into specific health metrics and receive personalized recommendations.

By implementing advanced analytics, we enabled predictive insights for health outcomes based on historical data and trends.

This data visualization approach resulted in increase in campaign effectiveness, improvement in medication adherence, and more personalized health management for our client's customers.

OUR WAYS

Strategies employed

01

Conducted thorough analysis of the client's data architecture to identify key metrics for visualization.

02

Implemented a user-centered design approach to ensure dashboards were intuitive for both professionals and patients.

03

Utilized Tableau's advanced features for creating dynamic and interactive visualizations.

04

Collaborated closely with the client's healthcare experts to ensure clinical relevance of visualized data.

05

Employed rigorous data quality and privacy measures throughout the development process.

Millions of Health Records


Securely integrated for insights

Real-Time Health Insights


Delivered daily with accuracy

Tech Stack

Tableau, Advanced Analytics, Secure Data Integration

THE RESULT

Impact on healthcare management

Our Health Advisor dashboard transformed the client's ability to deliver personalized healthcare insights and improve campaign effectiveness.

THE OUTCOME

The new system enables powerful health data visualization and analysis across the client's network.

This enables more targeted healthcare campaigns, improved medication adherence, and better overall health outcomes for individuals. The platform now processes health data for millions of individuals daily, providing personalized insights with 95% relevance.

Here is how it impacted the people involved

Grassroots Level

The impact on patients and healthcare providers

Patients now have access to clear, visual representations of their health data, enabling better understanding and management of their health. Healthcare providers can quickly identify trends and potential issues, leading to more informed and timely interventions.

Users reported increased engagement with their health management plans and improved understanding of their health metrics.

Enhanced Health Awareness

Improved Patient Engagement

Faster Identification of Trends

More Personalized Care Plans

Organizational Level

The impact on our client

The implementation of the Health Advisor dashboard significantly improved our client's ability to deliver personalized healthcare and run effective campaigns. The visual analytics platform enhanced the company's data-driven decision-making capabilities across various health programs.

Customer satisfaction increased, while the effectiveness of health intervention programs improved, solidifying our client's position as a leader in personalized healthcare.

More Effective Health Campaigns

Improved Operational Efficiency

Data-Driven Decisions

Increased Customer Satisfaction

"MicroAgility's expertise in data visualization transformed our health management, delivering valuable insights to customers and empowering targeted healthcare solutions."

John Smith, Chief Digital Officer, Fortune 100 Healthcare Company

Here's what we can learn from this case study

The successful implementation of an advanced health data visualization platform demonstrates the power of business intelligence in modern healthcare. By focusing on intuitive data presentation, interactive analytics, and personalized insights, healthcare providers can significantly enhance patient engagement, improve health outcomes, and optimize the effectiveness of their healthcare initiatives.

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